The online press room is designed for members of the print, broadcast, freelance, and electronic media. Need information or images for a story? You’re in the right place. We’re committed to providing quick and accurate information, additional resources, photography and video for editorial use. We help coordinate media visits, FAM tours, and interviews with destinations and attractions throughout the Valley.
Moore Public Relations
Luray, VA – The National Park Service (NPS) is proposing to dramatically increase entrance fees at 17 national parks, including Shenandoah National Park. The Shenandoah Valley Travel Association (SVTA) believes that placing the burden of repairing our parks on the backs of park visitors is misguided. We strongly oppose this exorbitant fee increase, since it will create financial […]
SHENANDOAH VALLEY, Va. — The U.S. Travel Association’s IPW conference, held in Washington DC, attracted thousands of attendees from 70 countries, including hundreds of journalists from the U.S. and abroad. Several attractions in the Shenandoah Valley were fortunate to be included on IPW’s list of FAM (familiarization) tours, which are designed to introduce top tier media and tour operators with outstanding travel […]
WINCHESTER, Va. — The Shenandoah Valley Travel Association, the oldest tourism marketing organization for the Shenandoah Valley, recently launched a new digital campaign called “Epic Experiences” to bring younger visitors to the Valley. Research indicates that shorter getaway trips – especially among the Millennial demographic – continue to gain popularity, and the Shenandoah Valley is superbly positioned to capture this travel segment. […]
On April 23, 2017 Shenandoah National Park will open the north district of Skyline Drive to non-motorized vehicles only to celebrate National ParkRx Day and National Park Week. “Ride the Drive” is a pilot event to promote opportunities for alternative modes of transportation and recreation, promote health and well-being, and enhance the visitor experience by providing an opportunity to […]
On these ten days in 2017, Shenandoah National Park (and all national parks across the country) will waive admission fees, so grab your calendar and start making plans for your next adventure. Need ideas on where to go, what to see or do, and where to stay? Check out all the great tips on Visit Skyline Drive. […]